...
...
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Dimension name
...
Dimension description
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Hour
...
Data is aggregated by hour
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Week
...
Data is aggregated by week
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Weekday
...
Data is aggregated by weekdays
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Month
...
Data is aggregated by calendar month
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Date
...
Data is aggregated by date (dd/MM/yyyy)
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Video ID
...
Video entity ID in the CMS
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Video Name
...
Video title
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Playlist ID
...
Playlist entity ID in the CMS
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Studio Tag ID
...
Studio tag entity ID in the system
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Studio Template ID
...
Studio template entity ID in the system
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Player Type
...
The type of integration of the Aniview Tag/Tech
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Country
...
The country code
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Country name
...
The country name
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OS
...
The operating system
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Domain
...
The domain
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Grouped Domain
...
The domain with the sub domains grouped
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Sub ID
...
The value passed in AV_SUBID
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Protocol
...
The http protocol the page has loaded with
Available Values: http or https
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Viewability
...
The percentage of the player that was in view.
I.E. 50 = 50% of the player was in view
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App Name
...
Per app name as passed in AV_APPNAME
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Player Dimensions
...
Player Dimensions Width x Height in pixels
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Viewability Quarters
...
Shows how many of the impressions played in view in each quartile
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Start reason
...
The reason for play. How the playback was started.
Metrics
Metric name | Metric description |
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Player Init | The amount of times the player has been initialized. API Name: |
Player Start | The amount of times the player has started playing API Name: |
Plays | The amount of times the player has started playing a single video. Every time a video is played, a play event signal is tracked. API Name: |
Time Played | Total duration when video was played (Total content viewed time) API Name: |
First Quartile (25%) | Count the number of times an content video passed 25% of the video length |
Mid Point (50%) | Count the number of times an content video passed 50% of the video length |
Third Quartile (75%) | Count the number of times an content video passed 75% of the video length |
Complete (100%) | Count the number of times an content video passed 100% of the video length |
Pause | Count the number of times when button Pause was clicked |
Resume | Count the number of times when button Resume was clicked |
Mute | Count the number of times when button Mute was clicked |
Un Mute | Count the number of times when button Un Mute was clicked |
Next | Count the number of times when button Next was clicked |
Prev | Count the number of times when button Prev was clicked |
Player Error | Count the number of times an error happened |
Click | Total number of clicks that were done on the player’s area |
Start Fill Rate | This is the fill rate against the amount of times the player has started. In Autoplay mode it should be closed to Content Embed Fill Rate as the playback starts automatically. In Click To Play, there are sessions that a player can be embedded but the content has not started because there was no user interaction. This fill rate is only against the amount of times the player has started. API Name: |
Embed Fill Rate | Advertising fill rate against the amount of times the player was initialized. In cases where we are in click to play it shows the fill rate of all opportunities that were available, even the ones who were not engaged/click by the user. It is the overall fill rate per all sessions. API Name: |
Play Fill Rate | The fill rate per individual play. if we have pods, or midrolls and postrolls this metric can show the AVG amount of ads per video play. API Name: |
Session Completion Rate | How many videos were completed in AVG per playable session. API Name: |
Completion Rate | How many videos were completed per video play. API Name: |
Video Play Rate | How many videos were watched in AVG per playable session. API Name: |
Start Rate | The amount of sessions the player has played. This is the playable sessions ratio. When player is not in autoplay mode, this metrics can shad a light about the engagement and the play ratio. API Name: |
Drop Rate | The amount of sessions the player has not been initialized. The drop from embed to init. API Name: |
AVG User Viewing Time | Average duration of content watched for a viewer Formula: ( |
AVG View Time | Average duration of the played content Formula: ( |
Yield per View | The eCPM that each view/play has yield. API Name: |
Dimensions
Dimension name | Dimension description |
---|---|
Hour | Data is aggregated by hour |
Week | Data is aggregated by week |
Weekday | Data is aggregated by weekdays |
Month | Data is aggregated by calendar month |
Date | Data is aggregated by date (dd/MM/yyyy) |
Video ID | Video entity ID in the CMS |
Video Name | Video title |
Playlist ID | Playlist entity ID in the CMS |
Studio Tag ID | Studio tag entity ID in the system |
Studio Template ID | Studio template entity ID in the system |
Player Type | The type of integration of the Aniview Tag/Tech |
Country | The country code |
Country name | The country name |
OS | The operating system |
Domain | The domain |
Grouped Domain | The domain with the sub domains grouped |
Sub ID | The value passed in AV_SUBID |
Protocol | The http protocol the page has loaded with Available Values: http or https |
Viewability | The percentage of the player that was in view. I.E. 50 = 50% of the player was in view |
App Name | Per app name as passed in AV_APPNAME |
Player Dimensions | Player Dimensions Width x Height in pixels |
Viewability Quarters | Shows how many of the impressions played in view in each quartile |
Start reason | The reason for play. How the playback was started. |