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Placements are entities representing “real-estate spaces” on screen, i.e. HTML elements into which we render ads. Placement entities connect channels to custom placements on any site utilizing CSS selectors and allow customization of the placement’s behavior.

Placements extend the regular studio tag configurations in the following fashion:


The following properties from the Studio Tag are ignored by Placements:

  1. playOnView - playing or not depends on the type of creative to render, so for video creatives this config will be passed in separately.

  2. fullscreen - placements are creative-neutral

  3. pauseButton - assumes pause-able media, not creative neutral

  4. soundButton - assumes media has sound, not creative neutral

  5. showbigplay - assumes play-able media, not creative neutral

  6. autovolume - assumes media has sound, not creative neutral

  7. imaiosskip- assumes IMA is involved, video centric, not creative neutral

  8. autoPlay- assumes media is playable, not creative neutral

  9. replayFunc - assumes media is playable, not creative neutral

  10. ifrhandler- assumes media requires an iframe handler, not creative neutral

  11. startaddelay- assumes media is playable, not creative neutral

  12. startmidroll- assumes media is playable, not creative neutral

  13. backgroundColor- assumes media has background, not creative neutral

  14. nativetest - assumes media is a tested native video, not creative neutral

  15. nativevideo - assumes media is a native video, not creative neutral

  16. autosound - assumes media has sound, not creative neutral

  17. closeButtonStyle - assumes media is close-able, not creative neutral

  18. closeButton - assumes media is close-able, not creative neutral

  19. timelinechange - assumes media has timeline dependent position, not creative neutral

  20. noifsnd - assumed media has sound, not creative neutral

  21. skipText - placements have their own skip implementation

  22. vastRetry - assumes media is VAST, not creative neutral

  23. mode - setting for VAST, not creative neutral

  24. loopVideo - assumes media is a video, not creative neutral

  25. Midrolltime - assumes media is a video, not creative neutral

  26. loop - assumes media is a video, not creative neutral

  27. loopVideo - assumes media is a video, not creative neutral

  28. timelineMode - assumes media has a timeline, not creative neutral

  29. vastIconEnabled - assumes media is a video, not creative neutral

  30. lastFrame - assumes media is a video, not creative neutral


The following properties from the Studio Tag haven’t yet been implemented by Placements:

  1. adLabel

  2. HD

  3. hidemobilecontrols

  4. hidecontrols

  5. customCSS

  6. customLogo

  7. adsControlPositioning

  8. logo

  9. hideLogoOnAd

  10. hideControls

  11. contentUrl

  12. showpreloader

  13. preloader

  14. contentClickThrough

  15. Preroll

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